Made in France 2024 Exhibition: A celebration of French know-how
From November 8 to 11, 2024, Paris hosted a new edition of the Made in France trade show, bringing together 110,000 visitors and more than 1,000 exhibitors. This unmissable event highlights the richness and diversity of products made in our country. Its objective is clear: to demonstrate that France remains a creative nation, with robust industries and unique artisanal expertise.
For Cygnes, this show was much more than just an event. It was a valuable opportunity to meet our customers, showcase our products, and reaffirm our commitment to local, sustainable, and innovative fashion.
Why is Made in France in Cygnes’ DNA?
At Cygnes, our vision goes far beyond fashion: we deeply believe in the role of Made in France in transforming our consumption. Collaborating with the last French family-owned hosiery company is a strategic and ethical choice. This collaboration allows us to produce durable, elegant tights designed to last, while supporting a local craft that is in danger of disappearing.
A 100% French innovation.
Every step of our tights manufacturing process, from research to development, is carried out in France. This localized process allows us to guarantee the exceptional quality of our products and significantly reduce our carbon footprint. Our close partnership with our hosiery in France is not just a business alliance, but a true collaboration based on trust and innovation. Thanks to this joint effort, we were able to develop our ultra-resistant super tights, a flagship product that embodies our vision of responsible fashion.
Made in France: a sustainable and committed trend
Made in France is much more than a passing fad: it responds to global challenges that concern all sectors.
- Reduced carbon footprint: Local production limits greenhouse gas emissions by reducing transportation needs.
- Quality and durability: strict French standards guarantee reliable and consumer-friendly products.
- Traceability and ethics: by choosing Made in France, we promote respectful working conditions and total transparency on the materials used.
Circular economy: local products are designed to last, be repaired and often recycled, helping to limit waste.
According to a recent study, 69% of French people consider that Made in France is a guarantee of better quality , and this recognition extends well beyond our borders, making this label a true ambassador of French excellence.
Cygnes' commitment to re-industrialization
Producing in France is also an act of faith in the future of our economy and society. At Cygnes, we firmly believe that reindustrialization is the key to meeting environmental, economic, and social challenges. Our next major project? The creation of a factory in Reims, in the heart of our home region.
The objectives of this Reims factory:
- Boost local employment by creating qualified positions.
- Reduce our dependence on imports and CO₂ emissions from transport.
- Innovate in manufacturing processes to offer even more sustainable products.
With this ambitious project, we want to show that it is possible to combine proximity, know-how and competitiveness while respecting our planet . Made in France is not just a label : it is a promise, a vision, and a responsibility.
Highlights of the Made in France 2024 trade fair
This 2024 edition will remain etched in our memories thanks to:
Enriching exchanges : We loved talking with you, discovering your feedback on our products, and seeing your smiles as you tested our tights. Some testimonials particularly touched us:
“Your tights have changed my life!”
A large crowd at our stand: More than 1,300 items sold in just four days. A record for us, and proof of the enthusiasm for our Made in France products .
Inspiring encounters : With other committed Made in France stakeholders, we exchanged ideas and shared visions to build a more sustainable industry together.
A carefully prepared stand: This year, we have redoubled our efforts to create a welcoming and friendly space, with careful decoration and goodies appreciated by all.
These precious moments remind us why we do this job: to offer you products that combine quality , aesthetics and responsibility.
Towards more responsible consumption
Every event of this magnitude comes with its own set of challenges . This year, we learned that precise inventory management is essential. Some products were over-sold and quickly sold out, but fortunately, our website made it possible to meet demand directly from the show floor.
For the 2025 edition, we are already thinking about:
- Create an even more attractive and dynamic stand.
- Offer new innovative products, always in line with your expectations and produced in France.
- Continue our educational mission on the issues of Made in France and sustainable fashion.
The challenges encountered and our ambitions for the future
The Made in France 2024 trade show reaffirmed a strong conviction : producing locally is not only possible, it's essential. By supporting brands like Cygnes, you're choosing sustainable, ethical, and high-quality fashion, while also contributing to the reindustrialization of our country.
Thank you all for coming out in such large numbers to meet us. Your enthusiasm and support inspire us to go even further. Together, let's build a fashion where responsibility and elegance meet. 🌍✨
See you in 2025 for a new, even more inspiring edition of the Made In France show!
Shop now the products present on our stand at the Made In France 2024 trade fair:
Fall for your Swans product now!
By choosing Cygnes , you are choosing responsible, ethical, sustainable fashion, produced in France. Our tights combine comfort, style, and quality, while being part of an environmentally friendly approach. Don't hesitate to adopt Cygnes tights and join the community of those who want to consume differently: